If you do takeaway via Uber Eats or Deliveroo, every order goes through a platform commission (typically around 30%, varying by contract). For in-store pickup (without delivery), you have the option to build your own click & collect, commission-free, using your own website and your own payment.
Click & collect: what exactly
The customer orders on your website or app, pays online, picks up the order at your counter at the chosen time. You keep the full basket margin, minus standard payment fees (Stripe: ~1.4% + €0.25 per EU transaction).
Difference vs Uber Eats / Deliveroo: you own the customer relationship, not a third-party platform that takes a cut.
Why many restaurants stay platform-only
Three main reasons:
- "I don't have a website" → in 2026, that's a non-issue (SaaS generators do it in hours)
- "Nobody visits my site" → true at first, but Google + word-of-mouth build traffic over months
- "Too technically complex" → modern SaaS tools require no technical skill
Building click & collect in 5 steps
1. Restaurant website
With a generator (BipOrder Digital €79/month or other), you get a SEO-optimised local site, multilingual, with menu, hours, contact. Hosting, SSL, updates: all included.
2. Catalogue + pickup slots
Add dishes with photos, prices, options. Define pickup slots (every 15 min from 11:45am to 2pm, e.g.). The system auto-rejects full slots.
3. Stripe payment
Connect your Stripe (free if you don't have one). Payments hit your bank account T+1 to T+2 depending on country.
4. QR code everywhere
Print your "order online" QR on:
- The restaurant receipt
- Neighborhood flyers
- Storefront / window
- Your Instagram and Facebook posts
- Placemats
The more visible the QR, the more your loyal customers use it.
5. Google acquisition
Optimise your Google Business Profile with the direct click & collect link. Encourage reviews. Post your daily specials. Over time, you naturally capture "burger near me" searches without paying Uber.
Should you ditch Uber Eats?
No, not abruptly. A pragmatic strategy:
- Keep Uber Eats / Deliveroo for delivery (no driver hassle)
- Build your click & collect in parallel (in-store pickup = 0% commission)
- Slightly higher prices on Uber (covers commission, your direct prices stay more attractive)
- Communicate in-store: flyer in the Uber bag, QR sticker at the counter
Over the months, part of your takeaway flips direct. You keep Uber for acquisition, you build loyalty in-house.
Click & collect at BipOrder
The click & collect module is included from Essential plan (€59/month):
- SEO-optimised local site (with €79/month Digital plan)
- Catalogue + photos + options + allergens
- Configurable pickup slots
- Stripe payment included (Apple Pay, Google Pay, cards)
- KDS for the kitchen + server notifications
- Connected to your Zelty / ShopCaisse POS
- 0% commission per order (beyond standard Stripe payment fees)
